The cloud industry sees strong growth amidst wider turmoil

Published: 8/23/2022

Last updated: 11/14/2022

At first glance, there has been very little cause for celebration in the tech industry this year. As the global economy slowed through the first quarter and inflation soared toward forty-year highs across the developed world, the tech giants seemed far from immune.

Big Tech seemed like it might have the most to lose after the unprecedented bull run of the past two years. By April, even Jeff Bezos was hinting at the“painful” slowdown ahead.

As it turned out, painful was an understatement. Following disappointing earnings reports, the tech giants shedmore than $1tn in value in just three days in early May. And while things have recovered somewhat from the lows of May and June,some analysts think the worst may not be over.

However, if we look closely, not all is doom and gloom. Some areas of the tech industry have continued to perform well, counterbalancing the otherwise dire news.

The cloud computing industry has seen significant growth even amidst the broader downturn. While industry leaders Amazon, Google and Microsoft have struggled in other areas, their cloud divisions have bucked the trend:

  • Amazon saw its AWS cloud services grow by 33% in Q2 2022, outpacing Wall Street estimates.
  • Microsoft’s Azure grew even more rapidly, reporting 40% growth in the same period – far outpacing the company’s 12% overall gain in revenue.
  • Google was slightly ahead of AWS with 35% growth, though it continues to struggle for profitability.

Strong performances for their cloud divisions have helped Big Tech companies to offset the effects of a harsh macroeconomic climate – something that Microsoft sought to highlight in its quarterly results announcement.

The cloud is here to stay

The fact that the cloud industry has been resistant to the ongoing economic turbulence offers an important lesson. While specific aspects of the tech industry may see a slowdown or contraction in the coming years, the cloud will likely remain strong.

And this is perfectly logical. Whatever the fate of a specific technology – AI, machine learning, or the Internet of Things, to name just a few – cloud computing will be necessary if any or all of them are to flourish. Thus, while certain sectors may be slow to evolve or may even see a decline, the cloud itself will remain essential.

This makes cloud computing an exceptionally robust industry, even in times of significant economic turmoil. Recent market projections confirm this: according to onereport, the market is expected to reach $1tn by 2028, at a compound annual growth rate of 15.8%.

Given this, we need to actively consider what the future of the cloud will look like. At present, the highly centralised public cloud infrastructure faces several issues:

  • Disruptive outages significantly hampering web traffic for prolonged periods.
  • Escalating environmental costs due to reliance on hyperscaledata centres.
  • Latency issues due to the distance between the end-user and the data centre.

These are problems that continued growth will likely only exacerbate – unless we can find an alternative.

Thankfully, we can tackle all these issues with a single, radical solution: decentralised cloud computing. By distributing computing tasks across an open network, we can reduce the risk of outages and minimise the reliance on hyperscale centres while bringing computing closer to the edge – exactly what Cudo Compute will do. 

A decentralised future for the cloud

In the coming months, our decentralised cloud platformCudo Compute will enter its early access testing phase. Built on the secure and scalable foundations of the Cudos blockchain – which recently saw itsmainnet launch – Cudo Compute will offer a distributed andsustainable alternative to the centralised cloud.

If you’d like to help us build the future of the cloud, why not take part in our early access testing phase? We’re looking for data centres and enterprise systems that can help ensure our platform is robust and secure before launch.Register your interest today if you’d like to help.

About Cudo Compute

Cudo Compute is a fairer cloud computing platform for everyone. It provides access to distributed resources by leveraging underutilised computing globally on idle data centre hardware. It allows users to deploy virtual machines on the world’s first democratised cloud platform, finding the optimal resources in the ideal location at the best price.

Cudo Compute aims to democratise the public cloud by delivering a more sustainable economic, environmental, and societal model for computing by empowering businesses and individuals to monetise unused resources.

Our platform allows organisations and developers to deploy, run and scale based on demands without the constraints of centralised cloud environments. As a result, we realise significant availability, proximity and cost benefits for customers by simplifying their access to a broader pool of high-powered computing and distributed resources at the edge.

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